Project Management In Practice
I manage ad campaigns for local grocers, spotlighting their associates, delivering view rates four times the industry average across programmatic display and Connected TV.
What is Connected TV? It’s any TV that is connected to the internet and streams online content.
About Me
As a Program Manager with the Independent Grocers Alliance, I specialize in leading remote, cross-functional teams to execute complex marketing projects. I spearheaded the scaling of our Buying Desk program, transforming it into a key strategic initiative.
Originally from the United States, I made the decision to move to Rio de Janeiro, Brazil in 2024. I collaborate remotely with my U.S. colleagues while embracing a new life closer to my extended family.