CTV Advertising
Young’s Payless IGA is a three-store grocery retailer in central California. They have used IGA’s CTV capabilities for years and have set an example for IGA retailers in advertising.
Associate Spotlight
Young’s Payless associates have come to enjoy being featured in the CTV ads. “It really has been great for morale throughout the store," said owner Kevin Young in an IGA article. "The employees in the ads feel more than ever that they are truly part of what we are doing.”
Ace Hardware.
The continued success of the CTV program with Young’s Payless allowed us to expand the work to Young’s Ace Hardware.